Claude VIDEO 27 January 2026

How Anthropic uses Claude in Marketing

There’s an opportunity developing for marketing teams that adopt tools like Claude Code to spend less time on repetitive execution and more time on the things that matter to their job. Austin Lau, growth marketer at Anthropic, shares how he...

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There’s an opportunity developing for marketing teams that adopt tools like Claude Code to spend less time on repetitive execution and more time on the things that matter to their...

There’s an opportunity developing for marketing teams that adopt tools like Claude Code to spend less time on repetitive execution and more time on the things that matter to their job. Austin Lau, growth marketer at Anthropic, shares how he went from never having opened a terminal to building Figma plugins and automated ad generation workflows, without writing a single line of code.

Check out the full case study to learn more: www.claude.com/blog/how-anthropic-uses-claude-marketing

Stay tuned for more stories in the "How Anthropic uses Claude" series.

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